E-book Promotion in 2011: No Fooling Around Anymore by Rebecca Crowley “The buying of more books than one can read is nothing less than the soul reaching toward infinity…”—A. Edward Newton (e-book or not!) I am an industry insider, the e-book era came and I stayed calm. Imagine that! Have you heard of such a [...]

Journalist and author Steven Lewis writes the popular Taleist blog for writers wanting to become published authors on the Kindle. His guide In-Book Promotion shows Kindle authors how to optimise their ebook to boost word of mouth and sales. This post was previously published by The Creative Penn in March 2011. Kindle’s Before You Go… [...]

“I love it! But I have no idea how to market it.” This is a direct quote from an editor; it came right before the rejection. I have no idea which editor it came from. I can’t even remember which book it referred to, since they all pretty much run together after a while. You [...]

An interview with Avon Senior Director of Publicity, Paperbacks Pamela Spengler-Jeffee and Executive Editor Carrie Feron: 1. Plans are to release a new Avon Impulse title each week. Does that mean you’ll be acquiring more titles than in the past or will some of Avon’s traditionally-published books move over to Impulse? Probably both. Publishing is [...]